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Salesforce Named #1 CRM Provider For Fourth Consecutive Year

Salesforce [NYSE: CRM], the global leader in CRM, today announced that for the fourth consecutive year it has been named the #1 CRM provider by International Data Corporation (IDC) in its latest Worldwide Semiannual Software Tracker. Salesforce grew its overall market share position and increased its revenue more than any other Customer Relationship Management (CRM) vendor. In fact, Salesforce increased its market share…

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Gartner’s 2017 Magic Quadrant for Enterprise High-Productivity Application Platform-as-a-Service released

Analyst firm Gartner has released a new Magic Quadrant on enterprise high productivity application platform as a service (hpaPaaS), and found Mendix, OutSystems and Salesforce at the top of the tree.   Gartner definition of acronym : hpaPaaS provides rapid application development features for development, deployment and execution – in the cloud. With that out of the way, it’s worth…

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Platform as a Service Market is Estimated to Reach USD 12 billion by 2022 with 26% of CAGR

Platform as a service (PaaS) is the solution of cloud computing which offers a computing platform with an environment to deploy applications and services over the internet. The PaaS model enable users to create software applications quickly and easily by the use of tools delivered by the cloud provider. The PaaS provides various benefits to software development companies such as…

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IDC MarketScape: Worldwide Enterprise Mobile Application Development Platform 2016 Vendor Assessment — B2E Apps Alignment

Mobile app development platforms are critical for businesses that are mobilizing their workforce, external marketing, customer interactions, operations, and business processes. The ability to create custom apps targeted for specific end users and use cases is a powerful capability and allows organizations to increase operational scale and efficiency while reducing costs. Mobile app development platform technology also allows businesses to…

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Telcos should use data to improve customer service, says Salesforce

Telecoms companies have oodles of data, they should use it to improve service Telecoms firms have some of the worst reputations for customer service, but they have the data to solve the problem. Mustafa Oyumi, director of product management communications at Salesforce, said too many telcos think they’re winning at customer service simply because their customer base isn’t openly complaining….

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57% of B2B customers will switch brands if needs not met

According to recent research by Salesforce, 57 percent of B2B buyers said they would take their business elsewhere if brands do not meet their needs. The “State of the Connected Customer” report looked at both B2B and B2C customer expectations as the result of mobile and found that buyers are becoming increasingly demanding. In fact, 75 percent of respondents expect companies…

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